Tom Friedman is the New York Times columnist most often associated with promoting the new green economy, but Sunday’s Times Magazine article is a reminder that Paul Krugman, who won a Nobel Prize in Economics in 2008 for his work on international trade, has something to say as well. And say it he does, in [...]
Behavior Change – get them when they move
A more sustainable economy requires behavioral change, but changing people’s behavior is hard, so why not look for sustainability opportunities where behavior is already changing – when people move. That’s the message from Ted Stimpson, CEO of Imagitas. Imagitas runs the change of address business for the US Postal Service and theiir market research on [...]
Green Needham Collaborative receives EPA Environmental Merit Award
It is at the local level – where people live, work, and learn – that the behavioral change driving a more sustainable society and economy ultimately takes place. That work is going on across the United States and around the world where community organizations are harnessing the power of community to make change. The US [...]
Massachusetts appliance rebates – an even shorter window
The stimulus-funded Massachusetts appliance rebate program will have an even shorter window than anticipated – two weeks. As outlined in our early February post, the program provides a needed incentive to consumers, but the funding would easily be exhausted within a month with even average demand. Between Earth Day, April 22nd and May 5th, Massachusetts [...]
Energy Star Rebates – coming (and going?) soon
A new round of Energy Star rebates to encourage consumers is coming soon – but these are funded by the stimulus program for this year, so they will probably not last long. $300 million is being made available to the states along population lines, with the focus on larger energy-using appliances. Each state was allowed [...]
It’s all about the economy
President Obama gave an excellent State of the Union address last week. But in covering so much ground – as Presidents invariably do – he missed an opportunity to drive home a fundamental message – his highest priority policy initiatives are all about building a stronger, more prosperous economy. Education – a well-prepared, agile workforce [...]
Distinguishing between efficiency and conservation
In presentations and conversations, I make a point of distinguishing between energy efficiency and energy conservation. In many ways, energy is similar to money in that it can be considered a store of value or a medium of exchange. The value to the end user is not in the thing itself, but it what can [...]
